Archive | App Prototyping RSS feed for this section

The Start-up Priority Pyramid

It’s easy to get caught up in the “business machine” around your start up, I mean it’s not a real company if it doesn’t have business cards, a posh website, a full CRM and 50 social network accounts is it?

Actually, it is. A REAL company has the minimum “business machinery” it requires to produce the maximum return it can. The truth is – if your business idea is sound and you have what it takes, all that stuff can be brought in later, when necessary. Focus on is your Minimum Viable Product (Marius covers this a bit in last weeks Why releasing early is great for startups.)

Read More…

Why Releasing Early is Great for Startups

In this guest post by Marius Fermi of Tactical Sales Training, Marius explores the benefits and pitfalls of releasing your minimum viable product early, both as a boot-strapped start-up and as an established business.

Enter Marius

Normally everyone would say that before you launch or release any product or service, you need to make sure you’ve got yourself a die-hard set of metrics to back everything up. Take no notice, its better if you release early.

When it comes to this day and age of new start-ups, especially in tech, there is an increasingly small chance of delivering a great project on your first attempt. It never helps that our need for speed is increasing and our attention span seems to last no more than 3 seconds, getting easily distracted by a pretty word or colourful banner or button.

Read More…

Stand up if you have an App idea – Web Developer Innovation

<- Who remembers when the internet looked like this? Websites were ugly, slow and static. Interactivity meant hover-over menus and the occasional animated .gif banner. This screenshot is from Yahoo in 1997 – that’s now 15+ years ago. How have you changed in the last decade and a half? I’m guessing you have changes cars, houses and probably grown up a lot. Hopefully things are better for you now; certainly they are for the internet.

 

The internet has all but escaped the CRT monitor, it’s moved on to flat screens, touch screens, mobiles and tablets. Along with this new technology, new methodology has grown; interactivity is now assumed, efficiency integral and from a technology standpoint the internet is in a much more mature, stable state. I digress. Here’s the point: If you have a web app idea, now is the time to get it made.

You see this moment right here is ideal for getting your idea developed. The metaphoric planets of developers and markets are aligned. You have an app idea, website idea or a generally cool software idea and the market wants you. The software development market has grown at an incredible pace, it’s become bloated with capacity and developer talent and the business side hasn’t completely innovated to use up this overcapacity. Companies are recruiting like mad because they know that it’s a land rush period for Apps and Web Apps, it used to be great to get the first .com, now it’s the time to get the first service providing App.

Read More…